|
|
FOR IMMEDIATE
RELEASE
August 31, 2001
Interep Interactive's Cybereps Launches
Totaltech.com
A New Vertical Content Network for IT Professionals
NEW YORK (August 31, 2001) Cybereps, a division of Interep Interactive
Inc, announced today that it has launched a vertical content network
designed for information technology professionals. Totaltech.com
will provide comprehensive and up to the minute IT industry and
technology news, reviews, analysis and provide a front door for
15 affiliate sites serving more than 3 million unique visitors monthly.
"TotalTech.com provides breaking news and product insights
from the best editors in the technology reporting business in one
easy to navigate network," says Michael Warsinske, co-founder
and CEO of Cybereps. "We expected a wide range of IT and Internet
professionals, from programmers and software developers to CIOs
and web developers to bookmark Total Tech and visit several times
a day to keep current on software, servers, hardware, developer,
communication and the emerging technologies that will be vital to
their company's success."
Among TotalTech.com's contributors are Ed Bott, Senior Editor of
PC Computing; David Methvin and Martin Heller, top editors at Windows
Magazine; and Scott Issacs, author of "Inside DHTML."
TotalTech.com's homepage will feature editorial highlights from
affiliate sites that include reviews, trends, demos, tools, etc,
updated daily. Headlines and summaries will link to the affiliates
for complete stories. The individual content sites within TotalTech
were carefully chosen for their excellent editors and compelling
content. They include:
|
Dice.com--the #1 IT recruitment site on the web according
to Media Metrix. As part of Earthweb, Dice offers over 100,000
employment opportunities to recruitment executives and IT job
seekers.
PC Pitstop--provides online diagnostics for PCs and gives
the user tips on improving the performance and capabilities of
their system. The PC diagnostics are free and safe, and the site
traffic is booming as more PC buyers find and utilize this unique
tool.
Penstarsys.com--is the destination of choice for professionals
looking to gain insights into the best new IT products on the
market. It offers extensive reviews and articles for IT professionals
through Penstar Systems.
ExamsOnline-offers critical certification and assessment
services such as Exam Prep, Pre- and Post-Assessment, CertAdvisor,
CertBooks and IT Directory.
LostCircuits.com--computer hardware review and news site
providing clear, up to date information and reports.
Real World Technologies--provides a forum for IT industry
experts to provide insights into "real world" trends
and implications of technology.
PC Guide--is one of the Internet's premier sites for detailed
PC reference information providing answers to critically important
questions.
Planet Source Code--has the largest public programmer database
anywhere on the web with over 1.5 million lines of code, articles
and tutorials in seven languages. The site also includes an extensive
job listing for IT professionals.
Site Experts--edited by Scott Isaacs contains the best
HTML and XML tutorials on the web.
WebBuilderZone--considered by Web Designers as a primary
source of information and materials that simplify their jobs and
increase the impact of their website. Developers can obtain clip
art, animated gifs, type, graphics and even marketing information
to create top-notched websites.
CFX Web--is a premium information site for developers that
offers extensive demos, daily news, forums, online IRC clients,
source code and more. The site is a vital link for IT professionals
to communicate with one another on topical issues.
3D Accelerated-provides extensive bottom-line analysis
of new hardware products and services to computer savvy individuals.
The site gives no-nonsense reviews to clearly detail the value
of each product to the user.
FlipCode.com--this gaming/multimedia news and information
site has a heavy emphasis on development and helps users understand
and embrace new technology.
GDSE--3D graphics, articles, tutorials and insights into
the latest books on design and programming data.
Cydoor Technologies--empowers the desktop for leading software
business around the world by enhancing revenue, enabling interactive
customer communications, and improving market share.
|
"Totaltech.com and its 'best of breed' editorial affiliates
effectively connect advertisers to their target market - technical
professionals who are evaluating and purchasing computer products
and services for their companies," says Mr. Warsinske. "The
network also attracts individual buyers of hardware, software, and
networking products who are constantly evaluating new products and
technology applications, from PCs, servers, and laptops to handheld
devices and wireless applications."
Totaltech.com, which at launch serves over 36 million monthly page
views, is the third vertical content network launched by Cybereps.
In August, 1999 it launched Future Games Network, the largest games-only
network on the web and in March 2000 it created Totalwoman.com, a
network of 25 independent sites aimed the +30 million women now online.
Cyberepsis a Sausalito, California-based a rep firm specializing in
ad sales, marketing, and streaming media sales for some of the web's
best content sites and networks. Cybereps clients include Reuters,
adsGuide, AutoWorld.com, BizReport, bonus.com, CAD infoNet, Cydoor,
coupons.com, FmiTV, Giant Rewards, Hot Telephone, iBeam, RollingStone,
MSN, Nutrio, Peel,. Planet Source Code, RadioWave, WebBuilderZone,
RootsWeb, SiteExperts, HowStuffWorks, Batanga and laMusica among many
others.
With offices in 22 cities, Interep Interactive's parent company, Interep
(NASDAQ: IREP), operates ABC Radio Sales, Allied Radio Partners, Caballero
Spanish Media, Cumulus Radio Sales, D&R Radio, Infinity Radio
Sales, McGavren Guild Radio and MG/Susquehanna. Interep is parent
to the Public Radio Network, Interep Networks and its new business
development team, the Interep Marketing Group, which also provides
support services such as research, promotion marketing and sports
marketing. Interep is currently the only radio representation firm
with a streaming sales division.
Cybereps is the first interactive marketing and integrated media sales and web
publishing company. Formed by the merger of Cybereps and Interep Interactive,
the company specializes in ad sales, marketing, and streaming media sales for
some of the web's best content sites and networks. Cybereps is known for quality,
service and its creativity in developing and implementing distinctive sponsorships,
integrated media packages and promotional campaigns. Cybereps publishes The Future
Games Network (FGN), TotalTech.com, and Totalwoman.com, three prominent vertical
content networks. Cybereps clients include Reuters, adsGuide, HowStuffWorks, AutoWorld.com,
BizReport, bonus.com, Cydoor, Coupons.com, FmiTV, Giant Rewards, Hot Telephone,
iBeam, Nutrio, Peel, Planet Source Code, RadioWave, WebBuilderZone, RootsWeb,
SiteExperts, Batanga, and laMusica, among many others. The company has offices
in San Francisco, New York, and Los Angeles.
About Interep
Interep is the largest independent sales and marketing company specializing
in radio, the Internet and new media, with offices in 21 cities.
Interep is the parent company of ABC Radio Sales, Allied Radio Partners,
Caballero Spanish Media, Cumulus Radio Sales, D&R Radio, Infinity
Radio Sales, McGavren Guild Radio and MG/Susquehanna, as well as
Cybereps. In addition, Interep is parent to the Public Radio Network,
Interep Networks and its new business development team, the Interep
Marketing Group. Support services include Research, Promotion Marketing
and Sports Marketing divisions. For more information, visit the
company's website at www.interep.com.
|
Back to News & Press Releases
|
