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FOR IMMEDIATE RELEASE
Sausalito, California, May
1st, 2000
Breaking through the cyber-clutter
on the Internet is Totalwoman.com. This recently launched vertical
portal network, from the Bay-area based Cybereps, is poised for
a promising future. At launch, Totalwoman.com already delivers 42
million monthly pageviews across 22 high quality content affiliate
sites.
Crystal Gurin Burgos,
co-founder and Executive Vice President of Cybereps notes,
"Women are turning to the Web in growing numbers. There are 27 million
women relying on the Internet for information, entertainment and
shopping options. Yet there are only handfuls of known websites
that target them. Our editors have searched the Web for the best
independent sites and combined them under the powerful heading of
Totalwoman.com. We've done the work for our audience. We found the
best content sites to create Totalwoman.com. And the response has
been phenomenal."
What makes Totalwoman.com
really click with women is its network of affiliates. Viewers can
scan editorial on various topics of interest, then seamlessly be
directed to the affiliate site with the complete story. These "ClickTrips",
as coined by Cybereps, enable a viewer to easily find what they
are looking for on the web.
Totalwoman.com contains sites
that appeal to women at all stages of their lives, ranging from
teens on teenhollywood.com to mature women on rootsweb.com. Fans
of fashion and style can check out lucire.com and dishmag.com. Gardeners
can select mybackyard.com and gardenersnetwork.com to get tips on
plantings and care. Parents and parents-to-be, can turn to epregnancy.com,
myria.com, everythingforparents.com and interactiveparents.com for
advice and informative articles. Cooks have foodgeeks.com, while
movie fans have bigstar.com and teens have teenhollywood.com. Authoritative
information on health and well-being is found on healthsquare.com
and livingslim.com. Issues relating to marriage and the home-front
are succinctly covered within marriagebuilders.com, newhomemaker.com
and sheknows.com. Plus there are unique sites such as journeywomen.com,
the definitive travel site for women; digsville.com that contains
information on cooperative travel. Totalwoman.com is also a place
to escape and be entertained with sites like colorquiz.com and thinks.com,
or enjoy the time-saving convenience of holidaynotes.com for online
greeting cards. The one thing they all have in common is editorial
quality.
About Totalwoman.com
Launched on April 3, 2000, Totalwoman.com is a vertical network
of quality content sites for women - the best of the best. Totalwoman.com
features its affiliates with articles and redirected links, plus
fresh and original daily updates written and edited by professionals.
Totalwoman.com currently consists of 22 independent websites targeted
to women. The sites include:
www.bigstar.com
- online videotape and dvd movie source www.colorquiz.com
- personality profiles determined by color preferences
www.digsville.com
- co-operative travel guide to help locate homes and destinations
www.dishmag.com
- the latest in glamour, fashion, music and more for young women
www.epregnancy.com -resources
for pregnant couples www.everythingforparents.com
- parenting guide with a wide range of topics and tips
www.foodgeeks.com -- cooking,
dining and kitchen tips www.gardenersnetwork.com
- online source for growing herbs, flowers and vegetables
www.healthsquare.com
- information to help women and their families lead healthy lives
www.holidaynotes.com
- online source for free holiday greetings and cards.
www.interactiveparent.com
-- ideas & inspiration on parenting from infancy - teen years
www.journeywoman.com
- online travel resource for women
www.livingslim.com
- health and fitness site www.lucire.com
- online fashion magazine with features from around the world
www.marriagebuilders.com
- tips for building and maintaining healthy marriages
www.mybackyard.com
- guide to gardening, cooking and creating with plants
www.myria.com
-- the web magazine for Mothers www.newhomemaker.com
- resource for the stay-at-home woman (or man).
www.rootsweb.com
- the most comprehensive genealogy site on the web.
www.sheknows.com
- online directory of sites edited for or by women.
www.teenhollywood.com
- news, scoops and fun relating to Hollywood's top ten stars.
www.thinks.com
- recreation for active minds, includes games, puzzles etc…
Cybereps is the first interactive marketing and integrated media sales and web
publishing company. Formed by the merger of Cybereps and Interep Interactive,
the company specializes in ad sales, marketing, and streaming media sales for
some of the web's best content sites and networks. Cybereps is known for quality,
service and its creativity in developing and implementing distinctive sponsorships,
integrated media packages and promotional campaigns. Cybereps publishes The Future
Games Network (FGN), TotalTech.com, and Totalwoman.com, three prominent vertical
content networks. Cybereps clients include Reuters, adsGuide, HowStuffWorks, AutoWorld.com,
BizReport, bonus.com, Cydoor, Coupons.com, FmiTV, Giant Rewards, Hot Telephone,
iBeam, Nutrio, Peel, Planet Source Code, RadioWave, WebBuilderZone, RootsWeb,
SiteExperts, Batanga, and laMusica, among many others. The company has offices
in San Francisco, New York, and Los Angeles.
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